4 Reasons To Use Video Content For Business
/Video content is more appealing on social media. We’ve all been there, scrolling mindlessly through newsfeeds because nothing is capturing our attention… until we see something moving! Video marketing gets people’s attention -so you should be taking advantage and creating video content to use on your website and on social media.
Why Should I Use Video?
In this blog we’ll outline four reasons why creating videos for your business (or finding a video production company to do it for you) is a good idea to enhance your business online.
Search Engines Love Video
Well, not just search engines. People will stay on your website longer if they are watching a video, and probably look at more pages of your website to find more useful information. This improves your Google search engine rankings. See more about SEO here.
DID YOU KNOW? YOUTUBE IS THE SECOND LARGEST SEARCH ENGINE BEHIND GOOGLE. Start creating your corporate video content today!
Video Content Encourages Social Media Engagement
Over 90% of mobile video consumers share videos with others. Think about your WhatsApp group chats, for example. Loads more video content is shared compared to other content. If your videos are engaging enough they will be seen by a much larger audience by being liked and shared on social media.
Boosting Conversion Rates
Video boosts conversion rates. Including a video on a landing page can increase conversions/sign ups by 80% ,according to Hubspot.
Brand Credibility
Video is the perfect opportunity to show the people behind the brand. People buy from people, so show off your team and what your company is all about.
Different Kinds Of Corporate Video
Yellow Spider Media creates corporate videos for the following:
Meet The Team
Interviews with CEO/opinion leader
Press Announcements
Recruitment Drives
Promos
Product Demos
Events and Award Ceremony videos
All of our corporate films are provided with additional teaser videos to be used on social media, too. Get in touch for more information.